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R&D projects

Discover avocado levy investments into Avocado Fund R&D initiatives

The avocado levy has been invested into following Hort Innovation Avocado Fund R&D initiatives, together with Australian Government contributions.

Discover the projects that you want to see by refining the list by ongoing, completed, and historical R&D projects as well as projects by R&D portfolio type. You can also filter the projects by areas of extension and communications, international trade, and data and insights.

1-10 of 22 results

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Ongoing project

Consumer usage and attitude tracking 2023/24 (MT23201)

This investment provides a category tracking service to allow various horticultural categories to better understand consumer usage and attitudes and the effectiveness of marketing campaigns.

21 February 2024

Ongoing project

Comms evaluation deep dive modules 23/24 (MT23202)

This investment examines the impact of Hort Innovation’s marketing campaigns for the apple and pear, avocado, banana, mango and mushroom categories.

21 February 2024

Completed project

Avocado foodservice research and strategy (AV22005)

This project developed a five-year strategy to provide the avocado industry with the insights and direction needed to grow the category’s volume in the domestic food service channel.

28 August 2023

Completed project

Foodservice foundational market insights (MT21011)

This investment has equipped the avocado, melon, mushroom, onion, papaya, sweetpotato and vegetable industries with market insights into the foodservice sector.

5 August 2022

Ongoing project

Australian Horticulture Statistics Handbook 2021-22 to 2023-24 (MT21006)

This whole-of-horticulture investment is responsible for producing Hort Innovation’s annual Australian Horticulture Statistics Handbook

11 May 2022

Completed project

Consumer behavioural and retail data for fresh produce (MT17015) (MT17015c)

This multi-industry investment provided regular consumer behaviour data and insight reporting about the avocado industry through the Harvest to Home platform.

16 March 2022

Completed project

Pilot program: Consumer usage, attitude and brand tracking (MT21201)

This pilot program provided a category tracking service to allow various horticultural categories to better understand consumer usage and attitudes and the effectiveness of marketing campaigns.

9 March 2022

Completed project Final Research Report

Consumer demand spaces for horticulture (MT21003)

This investment identified and prioritised opportunities to engage consumers and build demand across the domestic market for fruits, nuts and vegetables.

28 November 2022