Australian almond industry communications program (AL16000)
What was it all about?
This program provided a broad range of timely information to Australian almond growers and other industry stakeholders, to keep the almond community well informed and in a place to make improved business decisions.
Communication channels that were produced and maintained by the program included the In A Nutshell quarterly industry newsletter (click here for the latest editions), the industry website and its grower/levy payers’ portal.
The project was also responsible for producing media releases promoting key research findings and events, and utilised social media (Facebook and Twitter), video and face-to-face communications.
In addition to the regular communication channels noted above, the project also produced:
This project was a strategic levy investment in the Hort Innovation Almond Fund