John Said

John was elected as a Director of Hort Innovation in 2023, and elected Deputy Chair in 2024.
John is currently the CEO of Fresh Select (Australia) Pty Ltd and Executive Chairman of Nutri V Pty Ltd. He is a former director of the Australian Fresh Produce Association and is an alumni of the Australian Rural Leadership Program.
John has had years of experience as a member and Chair of various Boards across both national and global horticultural associations, equipping him with high level skills and knowledge in governance and compliance. Having established and successfully managed a thriving fresh produce company for the last 30 years, John brings great strength in strategy and business management. His visionary leadership approach has seen the Fresh Select business grow and diversify into not only a fresh produce farming and distribution business, but it has commercialised nutraceuticals to deal with food waste and ensure sustainability.
John has a thorough understanding and expertise in all aspects of supply chain, research and development, technology and systems across both the Australian and international landscapes, having travelled extensively over his 30 years in the industry and developed key stakeholder relationships all over the world including England, America, Europe, and Asia.
John has devoted the majority of his working life to the horticulture industry. Prior to this, he spent some early years as an aircraft maintenance engineer.