This Hort Innovation Summerfruit Fund marketing snapshot has been taken from Hort Innovation’s Hortlink 2017, edition 3.
Hort Innovation invests the summerfruit marketing levy into a range of activities to drive awareness and consumption, under the Hort Innovation Summerfruit Fund.
An earlier edition of Hortlink provided a recap and the results of the 2016/17 season’s marketing activity. With an action plan for the upcoming season currently being finalised, look for an update in the next edition of this publication.
These marketing activities are strategic levy investments in the Hort Innovation Summerfruit Fund