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Ongoing project

Macadamia international insights data (MC22002)

Key research provider: Nielsen

What's it all about?

This investment provides the macadamia industry with data on retail point-of-sale data for packaged nuts in the USA, Germany and China. These insights will help the macadamia industry to track the impact of price on volume and monitor the performance of macadamias compared to other nut types.

The data is provided directly to the Australian Macadamia Society on a quarterly basis.

Related levy funds

This project is a strategic levy investment in the Hort Innovation Macadamia Fund