Extension to build innovative culture and capability in the Australian mango industry (MG21002)
What's it all about?
This investment ensures that Australian mango growers and other supply chain stakeholders are kept informed about current R&D activities, results and resources – supporting the adoption of industry best practices and bolstering mango production in key growing areas across the country.
The overall objective of this project is to improve the productivity, profitability and sustainability of the Australian mango industry through improved capability, innovative culture, demand creation and more consistent quality.
The project team focuses on three key areas:
- Building industry capability to support cohesion and increase knowledge, attitudes, skills, and aspirations (KASA) to use the investment outputs across the supply and demand initiatives to manage risk better and create positive change.
- Improving industry productivity, profitability, and sustainability by adopting new technologies and best management practices in the priority areas of maximising yield, consistent quality and demand creation.
- Providing opportunities for engagement between and across mango industry members and relevant stakeholders.
This project is a strategic levy investment in the Hort Innovation Mango Fund