This Hort Innovation Raspberry and Blackberry Fund marketing snapshot has been taken from Hort Innovation’s Hortlink 2017, edition 3.
Hort Innovation invests the raspberry and blackberry marketing levy into a range of activities to drive awareness and consumption, under the Hort Innovation Raspberry and Blackberry Fund.
Last edition of Hortlink provided a recap and the results of the latest season’s marketing activity. With an action plan for the upcoming season currently being formulated, look for an update in the next edition of this publication.
These marketing activities are strategic levy investments in the Hort Innovation Raspberry and Blackberry Fund