Banana strategic industry development manager (BA16008)
What’s it all about?
This investment follows the completed Banana strategic industry development (BA13023). Like its predecessor, it supports the role and activities of industry strategy manager (ISM) Michelle McKinlay within the Australian Banana Growers’ Council. The ISM works with growers to develop, implement and respond to industry-related strategies and policies, and provides support for the adoption of new practices to align with these strategies.
The project has a particular focus on biosecurity and the environment – two priority areas identified in the Banana Strategic Investment Plan. This dual focus responds to the banana industry’s need to both be prepared for exotic pest and disease incursions, and to adopt best management practices on-farm to improve the water quality of the Great Barrier Reef.
Two key platforms for this project are set to be the implementation of the Banana Industry Water Quality Strategy and the priorities from the Banana Industry Biosecurity Framework.
The project communicates regularly with growers, including through levy-funded channels such as the Australian Bananas magazine. Look out for the project’s Under the Microscope articles that are all about idenitfying high-priority pests and diseases, as well as updates on water considerations.
As a result of this project, banana growers will be informed and engaged in stakeholder discussions; be better prepared to deal with biosecurity threats; and maintain their ‘social license’ to farm in close proximity to the Great Barrier Reef.
This project is a strategic levy investment in the Hort Innovation Banana Fund