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Ongoing project

Almond industry communications and events program (AL22008)

Delivery Partner: Almond Board of Australia

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    What is it all about?

    This investment provides a broad range of information to the Australian almond industry about the latest in R&D and best practice to support their decision-making. This information is delivered through multiple channels, including communications outputs and an events program. 

    Outputs from the program include:

    • Quarterly publication In a Nutshell
    • Monthly e-newsletter Almond Bytes
    • Updating and maintain R&D section of the ABA website
    • Four best practice fact sheets per year on R&D outcomes
    • One YouTube video per year on R&D outcomes
    • Update and maintain industry social media channels
    • Deliver a grower forum in each producing region annually to focus on issues of industry importance as well as featuring R&D outcomes.
    • Six media releases per year to promote almond research projects.

    The program aims to effectively reach almond stakeholders across the supply chain by connecting with a high percentage of producers, processors and marketers, covering almost all almonds sold across Australia.

    Details

    This project is a strategic levy investment in the Hort Innovation Almond Fund

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