‘How can Australian horticulture industries unlock growth by generating consumer demand for different categories across different international markets, today and tomorrow?’ That is the question the Australian Horticulture International Demand research project is working to answer.
Interviews with domestic stakeholders and a variety of in-market experts across 13 different priority markets – USA, UK, Singapore, India, Malaysia, Taiwan, Hong Kong, South Korea, Japan, Vietnam, Indonesia, UAE, Qatar – are informing the outcome.
Import triggers and barriers, consumer behaviour, market trends and dynamics are just some of the topics being covered.
Learn more at Australian horticulture international demand creation (ST21007) or get in touch with brei.montgomerey@horticulture.com.au.