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Ongoing project

International avocados Middle East study tour (AV23004)

Key research provider: Avocados Australia

What is it all about?

This project will coordinate the avocado industry’s presence at the Gulfood tradeshows in 2024 and 2025, as well as in-market visits that address the industry’s current needs.

This will include, but is not limited to:

  • Supermarket visits to understand local consumer’s preferences and competing products on-shelf
  • Fresh produce market visits to gain insights into local supply and demand dynamics
  • Business-to-business meetings with buyers from potential distributors and retailers
  • Meetings with other relevant stakeholders, such as Austrade, to understand market regulations, potential challenges and opportunities.
Related levy funds

This project is a strategic levy investment in the Hort Innovation Avocado Fund