Ongoing project
International avocados Middle East study tour (AV23004)
Key research provider: Avocados Australia
What is it all about?
This project coordinated the avocado industry’s presence at the Gulfood tradeshows in 2024 and 2025, as well as in-market visits that addressed the industry’s current needs.
This included, but was not limited to:
- Supermarket visits to understand local consumers’ preferences and competing products on-shelf
- Fresh produce market visits to gain insights into local supply and demand dynamics
- Business-to-business meetings with buyers from potential distributors and retailers
- Meetings with other relevant stakeholders, such as Austrade, to understand market regulations, potential challenges, and opportunities.
Related levy funds
Details
This project is a strategic levy investment in the Hort Innovation Avocado Fund