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Cherry

$1.06 million

Levy collected in 2024/25

See how we manage the fund

$891,000

Invested in R&D in 2024/25

See investments

$179,000

Invested in marketing in 2024/25

See marketing updates

What is the cherry levy?

A levy applies to cherries produced in Australia that are either sold by a grower or used by a grower to make other goods.

Levies are collected by the Australian Government and provided to Hort Innovation. Hort Innovation works with growers and industry to invest the levies into agreed priorities. For R&D, this includes Australian Government contributions to support strategic R&D initiatives.

You can find full details on levy rates, and how to lodge a return and make a payment, with the Department of Agriculture, Fisheries and Forestry (DAFF) on the government website.

Quick links

  • Cherry SIP
  • SIP at a glance
  • Cherry AIP
  • Investment ideas
  • Hort IQ
  • Become a Member

Research and development projects

Levy funds are invested in R&D initiatives, alongside Australian Government contributions. Use this list to see what’s underway and what’s been delivered. Refine projects by ongoing or completed, and by topic.
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View all R&D projects

Marketing updates

Marketing levy funds are invested in initiatives to build demand and long-term value for Australian horticulture. Use this list to see what’s underway and what’s been delivered.
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Recent news and upcoming events

Use this list to see recent news and events linked to your industry.
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Hort IQ

Hort IQ provides consumer and customer data and insights on Australian horticulture. It is Hort Innovation's new one-stop shop for powerful consumer insights.

Visit Hort IQ

Frequently asked questions

How are levy investment decisions made?

Investment decisions are guided by the industry’s Strategic Investment Plan (SIP) and Annual Investment Plan (AIP). The SIP sets longer-term priorities. The AIP sets out how levy funds will be invested over the year against those priorities. Find out more about how we Invest.

Where do investment ideas come from?
Investment ideas can come from growers, delivery partners, past projects, research networks, industry bodies and regional extension activity. Hort Innovation checks whether ideas align to the SIP and whether investment is needed before progressing them. Growers can also submit ideas through the investment idea form or by contacting Hort Innovation.
How are investments prioritised?

Hort Innovation consults with growers through advisory panels made up of growers and other industry experts, see more details on the panels below. Recommendations are developed against the Strategic Investment Plan (SIP) and reviewed with the panels, considering the expected impact and available funding. Investments that progress are reflected in the  Annual Investment Plan (AIP).

How are investments progressed?
Once prioritised, projects are established through a tender process to select a delivery partner. Delivery partners report against milestones, and a final report is produced at the end of the investment and made available to industry.

Advisory panel details

Name
Organisation
Location
Greg Perry

The Cherry

NSW

Penny Measham

Cherry Growers Australia

QLD

Alison Jones

Wandin Valley Farms

VIC

Stephen Riseborough

Cherry Hill

VIC

Brent McClintock

Pinnacle Fine Foods

TAS

Andrew Hall

Reid Fruits

TAS

Joe Ceravolo

Ceravolo Orchards

SA

 

Learn more about our advisory process

Get in touch

Molly Black

Industry Services Manager

Cherry, chestnut, pistachio, summerfruit

Molly.Black@horticulture.com.au
Lucy Stock

Marketing Manager

Apple, cherry, lychee, pineapple

lucy.stock@horticulture.com.au
Cherry Growers Australia Limited

Industry Representative body
 
262 Argyle Street
Hobart TAS, 7000
www.cherrygrowers.org.au

03 6231 1229info@cherrygrowers.org.au
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