Ongoing project
Avocado scan data FY25 (AV24006)
The project compiled and analysed Woolworths avocado scan sales data to improve understanding of category performance, pricing and consumer purchasing trends.
Completed project
Avocado market research (AV22000)
Publication date: October 5, 2022
Delivery Partner: Euromonitor International
© 2026 Horticulture Innovation Australia Limited.
In 2022, this short project delivered easy-to-digest resources for avocado growers and exporters looking to develop their export capability and grow their exports. The resources specifically focus on India and Thailand, as they have been identified as priority markets for the avocado industry. By understanding market dynamics and consumer behaviour patterns, the avocado industry will be better placed to create demand for Australian avocados in these markets.
The resources will be made available through Avocados Australia.
This project was a strategic levy investment in the Hort Innovation Avocado Fund
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