Skip to main content
GrowersHelp your business growResearch reports, publications, fact sheets and more Melon industry communications evaluation, needs analysis and strategy development (VM20001)
Completed project

Melon industry communications evaluation, needs analysis and strategy development (VM20001)

Key research provider: Cesar Australia
Publication date: Friday, October 30, 2020

What was it all about?

This short project, which took place in 2020, examined the Australian melon industry’s needs, wants and opportunities around communication activities and developed a proposed approach to deliver them. The strategy has been used to guide future levy investment in this space.

Related levy funds
Details

Funding statement:

This project was funded through the Hort Innovation Melon Fund using the melon R&D levy and contributions from the Australian Government

Copyright:

Copyright © Horticulture Innovation Australia Limited 2020. The Final Research Report (in part or as a whole) cannot be reproduced, published, communicated or adapted without the prior written consent of Hort Innovation, except as may be permitted under the Copyright Act 1968 (Cth).