Marketing
Marketing builds demand and long-term value for Australian horticulture. We invest in campaigns and programs that support industry priorities, strengthen the reputation of Australian produce and help growers compete in Australia and overseas.
We help industries grow demand in Australia through clear marketing plans, strong campaigns and activity that supports category growth across retail and foodservice.
Find out more about our marketing investments that work to drive demand for Australian horticulture. Filter by industry to quickly find what is relevant to you.
Find out more about the marketing plans that drive demand for your industry at Hort IQ. Accessible for registered Hort IQ users.
See the consumer-facing websites that support marketing activity for levy-funded marketing industries.
We support industries to grow in export markets through market-led planning, coordinated activity and work that helps Australian produce compete in priority markets.
We use data, research and reporting to help industries make better decisions, measure what is working and keep improving marketing outcomes.
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