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Data and insights

data-and-insights

Good decisions start with good information. Hort Innovation invests in data and insights that help industry understand consumers, markets, production trends and emerging opportunities.

From consumer intelligence through Hort IQ to whole-of-sector data in the Australian Horticulture Statistics Handbook, these tools help growers, marketers and industry partners plan with confidence and act on evidence.

Hort IQ

Hort IQ brings together consumer and customer data and insights on Australian horticulture in one place. It helps growers, marketers and industry partners understand the retail landscape, consumer needs, buying trends and product perceptions.

Visit Hort IQ
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Australian Horticulture Statistics Handbook

The nation’s most comprehensive source of Australian horticulture data, the Australian Horticulture Statistics Handbook 2024/2025 brings together detailed data on more than 75 industries, including fruit, vegetables, nuts, nursery, turf and cut flowers. It draws on multiple supply-chain sources to show production, value, trade and market trends across Australian horticulture.

View the Handbook

See the latest data and insights projects

Research supporting our biosecurity defences
NewsOctober 13, 2026

Research supporting our biosecurity defences

Australia is taking steps to protect its citrus industry from one of the world's most destructive plant diseases, with promising field trial results emerging from a Hort Innovation-funded research project.

Vale Peter Leach
NewsOctober 13, 2026

Vale Peter Leach

The Australian horticulture industry has lost one of its most respected and influential market access researchers, Peter Leach.

Bring a banana, bring a mate: Score free entry to over 900 gyms this National Banana Day
NewsOctober 7, 2026

Bring a banana, bring a mate: Score free entry to over 900 gyms this National Banana Day

Need a free spotter? To celebrate National Banana Day on October 7th, Australian Bananas is once again turning the country’s favourite natural energy source into a nationwide gym pass.

 

Building stronger connections with culturally and linguistically diverse growers in WA
NewsOctober 7, 2026

Building stronger connections with culturally and linguistically diverse growers in WA

For vegetable growers, getting the right information in the right way can make a real difference – from understanding pest and disease advice to accessing training, grants and technical support that help with decisions on farm.

Tech puts consumers at heart of fruit development
NewsSeptember 30, 2026

Tech puts consumers at heart of fruit development

A new tool developed by Queensland researchers will allow consumer preferences to guide breeding programs for new fruit varieties.

Ongoing project

Crop protection projects

Access to effective crop protection tools is essential for managing production risks, maintaining crop quality and supporting farm productivity. By investing in data generation activities, Hort Innovation helps address gaps where solutions may not currently be available for horticultural industries, supports integrated pest management approaches, and helps industries respond to emerging pest and disease challenges.  

Ongoing project

Advisory projects

To make sure investments reflect industry priorities, industry advisory groups and consultation processes are funded to give growers and industry representatives a direct voice in shaping future investments. 

Ongoing project

Independent reviews

Independent reviews help make sure those investments are delivering value for growers and industry.

See more