What is it all about?

This program enhances the adoption of best practices by sharing information with Australian lychee growers through different communication channels.

By ensuring that lychee growers are informed on the latest R&D, best management practices and issues affecting industry, this program contributes to maintaining a profitable and sustainable lychee industry.

The communication channels delivered by this program include (but are not limited to):

• Development and distribution of the Living Lychees magazine
• Maintenance of and updates to the industry website
• Development and distribution of an industry newsletter
• Delivery of the annual grower levy payer R&D forum.

The program will also involve creating and implementing an industry development plan to guide and support the industry in the future.