What is it all about?

This project is equipping avocado growers with benchmarking data to inform their decision-making and to provide financial and production insights to the industry as a whole. 

The three key aims of the project are to:

• Develop and adapt a benchmarking tool for Australian avocado growers.
• Establish key benchmark performance metrics and drivers of best practice performance.
• Enable and foster an inquisitive business culture of continuous improvement.

The results will inform decisions about investment in the industry, as well as operation decisions based on business profits (considering costs and income) including assessment of different parts of the business, for example different varieties, plantation location, markets etc.