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Fund management

At Hort Innovation it’s our job to work with industry to invest the passionfruit levy and Australian Government contributions into initiatives to help growers be as productive and profitable as possible, through the Hort Innovation Passionfruit Fund

What is the passionfruit levy?

The grower-raised statutory passionfruit R&D levy is set at 20 cents per carton, or 20 cents per 8 kilograms for fruit not packed in cartons. For processing passionfruit, it is 1.5 cents per kiligram.

The marketing levy is set at the same rates as the R&D levy.

These levies are collected by the Australian Government and then entrusted to Hort Innovation. It is then Hort Innovation’s responsibility to work with industry to invest the levies – together with Australian Government funds in the case of R&D – into strategic R&D and marketing initiatives.

You can find full details on the levy rates, plus information on how to lodge a return and make a payment with the Department of Agriculture and Water Resources, on the government website here.

Where do investment ideas come from?

Great investments start with great ideas, and Hort Innovation encourages all growers and other industry participants to share their thoughts and suggestions for the work they want to see.

Ideas can be submitted any time via Hort Innovation’s investment idea form.

How are levy decisions made?

Investments specific to the Hort Innovation Passionfruit Fund are guided by the industry’s Strategic Investment Plan (SIP). The SIP was developed through close consultation with growers and other industry stakeholders, and outlines key industry priorities for investment.

The SIP document is used like a ‘roadmap’ by the passionfruit Strategic Investment Advisory Panel (SIAP), which is a panel made up of growers and other industry representatives that has a key role to play in the investment process.

The SIAP discusses investment ideas at consultation meetings, with the SIP guiding them, in order to provide advice to Hort Innovation on potential levy investments. Details of the SIAP panellists and summaries of the SIAP’s meetings can be found further down this page.

What happens next?

The SIAP’s advice is used by Hort Innovation to work suitable ideas into project proposals. The proposals are then made public for potential delivery partners to submit responses. Current opportunities are always listed on the Partnership opportunities page, in the delivery partners section of this website.

At the end of the process the responses are assessed, often with the assistance of industry, and the best delivery partner for the work is chosen. A contract is then issued and the work begins.

How can I keep track of investments?

Investments in the Hort Innovation Passionfruit Fund are detailed in the Your investments page of this Passionfruit Fund section of Hort Innovation’s website. Resources that are produced by the projects – such as fact sheets and guides – are also available through the Research reports and more page.

Hort Innovation also sends alerts about project updates to its members. Paying a levy doesn’t automatically make you a Hort Innovation member, but signing up is free here.

The levy-funded communications program, run through the investment Australian passionfruit industry communications program (PF16003), also provides regular information on levy-funded activity.


Financial documents

Financial operating statement
July to June 2019/20

Passionfruit Fund consultation

To gain industry insights for strategic levy investments for the Hort Innovation Passionfruit Fund, we consult with growers through the fund's Strategic Investment Advisory Panel

The Strategic Investment Advisory Panel (SIAP) has two main objectives: to give transparent and robust investment advice; and to ensure investments align to industry priorities by aligning investments to the fund's Strategic Investment Plan. 

See below the SIAP meetings with summaries and the panellists.


Panel meetings and summaries






July 26, 2016

Brisbane, QLD



March 15, 2017

Brisbane, QLD



July 13, 2017




February 7, 2018

Brisbane, QLD



November 7, 2018



The panel 




Ross Brindley

Brindley’s Farm


Melissa Smith

Little Brother Agriculture


Christina McPherson

Tina Berries


Jane Richter

Vines with a View


Brian Westwood

Bl & IM Westwood


Dennis Chant

A.D Chant & J.L Chant


Eoin Wallis


View biography

Fund Annual Report 2019/20
Fund Annual Report 2019/20
Strategic Investment Plan
Strategic Investment Plan
SIP – At a glance
SIP – At a glance