Investment analysis
As seen on the Fund management page, investments specific to the Hort Innovation Custard Apple Fund are guided by the custard apple Strategic Investment Plan (SIP). The SIP features priority outcome areas that have been identified and agreed upon by the industry, and Hort Innovation works to invest in R&D and marketing initiatives that are aligned to these.
In the below interactive chart, you can see the most up-to-date information on how project investment expenditure in the Custard Apple Fund is aligned to the SIP outcomes. This currently reflects project investment across the life of the SIP to date.
How investment expenditure aligns to Strategic Investment Plan outcomes
How specific projects align to Strategic Investment Plan outcomes
Click on the below panels to see which projects in the Avocado Fund align to which SIP outcomes. Because some projects address more than one SIP outcome, they may be listed more than once.
Measurable growth achieved in domestic consumption and improved consumer satisfaction through marketing initiatives
Ongoing and completed investments
- Tropical’s exhibit – 2017 Sydney Royal Easter Show (CU16500)
- Custard apple communication and extension program (CU16001)
The Hort Innovation Custard Apple Fund contributed to other marketing-related projects and activities in this Outcome. For information and updates on marketing visit the fund's grower pages.
Measurable growth in production volumes and improved production efficiency and product consistency
Ongoing and completed investments
- Accelerating development of the Australian custard apple industry, new variety development and commercialisation phase 2 (CU13001)
- Minor use permits for the custard apple industry (CU12002)
- Custard Apple Communication and extension program (CU16001)
- New custard apple varieties and enhanced industry productivity (CU16002)
- Generation of residue data for permit applications 2017 (MT17012)
- Generation of residue, efficacy and crop safety data for pesticide applications in horticulture crops 2017 (ST16006)
- Proposed AgVet collaborative forum plant industry investment (ST16008)
- Generation of data for pesticide applications in horticulture crops 2018 (ST17000)
Informed business decision making through access to baseline data and extension material
Ongoing and completed investments
- Custard Apple Dispatch System 2 – CADS 2 (CU15000)
- Custard apple road show 2016 (CU15700)
- Custard apple communication and extension program (CU16001)
Expenditure on projects classified as 'enabler' support the broader delivery of the industry’s project investments. Examples of enabler projects include annual reporting and monitoring and evaluation capacity.
More information
The Custard Apple Fund has a dedicated Industry Strategic Partner, details below, who would be more than happy to answer your questions or discuss in more detail the information presented on this page, investments in the Custard Apple Fund and how the investments align with the SIP.
